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Digital Strategy & Planning
Helping founders, teams and businesses to define their goals, and develop actionable strategies to meet their objectives.
What is included in this service:
A good strategy acts as a reference point for any organisation to measure performance and progress towards achieving key objectives.
It’s also crucial for proactively translating the value a company delivers across customer segments, building the playbook for how to engage on different channels. Without this, performance and the customer experience suffers at the hands of reactive, short-sighted tactics with no real benefit to the evolution of a brand’s proposition.
Capabilities:
- Digital Marketing Strategy
- Strategic Marketing Workshop
- Market & Competitor Analysis
- Customer Journey Mapping
- Go-To-Market (GTM) Strategy & Planning
- SEM & Paid Media Strategy
- SEO & Content Strategy
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